About Us

At K9 Confidential, we’re obsessed with discovering fun, unique, and genuinely helpful products that both you and your dog will love.

Whether it’s an innovative gadget, a quirky toy, or a handy tool that makes life with your pup easier, we’re always on the hunt for items that stand out.

We work with suppliers who care as much about your dog’s wellbeing as you do - and we’re proud to support small, dog-loving businesses across the U.S. along the way.

We believe that great products should come with great service. That’s why we’re always listening to our customers. Your feedback helps us source the kinds of products you actually want, and whenever possible, we try to deliver them at prices that won’t break the bank.

We’re especially passionate about shining a spotlight on the little guys - the passionate makers, creators, and dog-focused entrepreneurs who pour their hearts into what they do. Helping connect them with caring dog owners like you is one of our favorite parts of the job.

Plus, we’re always keeping an eye on the latest dog gadgets and innovations—because staying ahead of the curve means we can bring you cool new finds before anyone else.

And best of all?

10% of all profits go to Guide Dog charities across the U.S. It’s our way of giving back to the dogs who give so much.

Thanks for being here. We’re so glad to have you as part of our pack. 🐾